Project CAT Charm

Our Project C.A.T. Charm Bracelet is the stuff of your wildest dreams! Set on a simple bitty braid band, it features a dangling, enameled tiger charm in a chic gold finish.

Pura Vida is partnering with World Wildlife Fund and Discovery, Inc. for the Project C.A.T. Collection. For each pair sold, 5% of the purchase price* will be donated to Project C.A.T., in support of World Wildlife Fund’s efforts to double the number of tigers in the wild. To date, Project C.A.T.’s support has helped WWF to conserve nearly 6 million acres of protected land across three countries. The funds raised through our collaboration will help to further this work, and ensure a healthy habitat for future generations of tigers.

*Donations will be made through September 2022, with a minimum guarantee of $100,000. If you'd like to learn more about our Charity donation percentages, click. If you'd like to learn more about our charity donations, click here.

©2020 DCL. WWF® and ©1986 Panda Symbol are owned by WWF. All rights reserved.